Email Marketing Best Practices – 9 Tips

Tips Covered in Video:

1) Build targeted list (CRM)

2) Add value! Don’t wait, automate. Think through drip campaigns (leads, customers, holidays, promotions, reviews, etc.)

3) Personalize

4) Design for mobile – content above fold

5) Catchy subject line – insert name

6) What days/times are best to send?

7) Address and unsubscribe

8) Test before sending

9) Study data and results and refine

Conclusion – Thanks for watching. If you found this content helpful please take a second and like, share and comment. And make sure to follow us for more great content just like this. Later!

Presented by: JB Kellogg

JB Kellogg is the Co-Founder & Co-CEO of Madwire®. Madwire’s brands Marketing 360® and Top Rated Local® are popular platforms used to help small businesses grow. Madwire was founded in 2009 and has since grown to nearly 1,000 people and over 100MM in annual revenue. JB & Co-CEO Joe Kellogg were recognized as Glassdoor’s Highest Rated CEOs for 3 consecutive years (#1 overall in 2016). JB is passionate about small business marketing, leadership, sales, team culture and more and often shares the tips, tricks and strategies he’s learned in life and while growing Madwire.

JB Kellogg on LinkedIn:
https://www.linkedin.com/in/jb-kellogg-8567a029/

Marketing 360® is the #1 Marketing Platform® for Small Business. It has everything you need from design, to marketing, to CRM. Powered by Madwire® – voted one of the Nation’s Best Places to Work by Glassdoor in 2016 & 2017!

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